Security Business

MAR 2014

Find news and information for the executive corporate security director, CSO, facility manager and assets protection manager on issues of policy, products, incidents, risk management, threat assessments and preparedness.

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AISG President and CTO Levy Acs (front) is flanked by Arnold Koble, VP engi- neering (left) and Rocco Lipari, national operations director (right), inside the company's central monitoring facility. 35 www.SecurityInfoWatch.com | SD&I | March 2014 "That's where the big jump was for us," Acs says. "Up to that point, we were just a local New York business — that was the first really big push into loss prevention and nationwide contracts. We had Burlington, then we did Limited Brands, and Bed Bath & Beyond — and that just started pushing more work toward us. It was word of mouth; I didn't even have salespeople for the first few years." It was truly a launching point for AISG. From 2011 to 2012, the firm's gross revenues tripled; and then nearly doubled from there in 2013. The company opened branch offices around the country to be able to sup- port the influx of customers. With the large Burlington, Limited and Bed Bath & Beyond contracts, AISG's wheelhouse is in the retail market. "With retail, if you don't know the business, if you don't talk the language, they will never trust you to give you business," Acs says. With that in mind, Acs hired a business development manager that specialized in the retail vertical — Dave Sherer, who was the VP of Loss Prevention for shoe retailer DSW. "I wanted someone who actual- ly worked in retail and knew the business inside and out," Acs says. "(Sherer) introduced us to retail, and I spent a lot of time with him and other VP-level retailers at events like the NRF (National Retail Federation) conference. He coached me that retail is not just selling a box, it's understanding what their needs are, and tailoring the systems to exactly meet those needs. Otherwise you will never succeed — it's not just 'hey I have a system for you, here take it.'" Beyond Retail A firm footing in the retail market gave Acs and AISG the opportunity to branch into other key verticals. Falling back on his own roots, Acs SDI_34-37_0314 Fast50 AISG.indd 35 3/6/14 10:26 AM

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