Security Business

MAR 2014

Find news and information for the executive corporate security director, CSO, facility manager and assets protection manager on issues of policy, products, incidents, risk management, threat assessments and preparedness.

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or Perimeter Security Group LLC, of Dalton Gardens, Idaho, there was literally a gate to success; and it took gumption to go through the gate and beyond — get- ting a business rolling in one of the worst economic climates in the past half century. PSG actually started as a sister company to Northwest Fence Company, a gate automation compa- ny for upper-end homes in Northern Idaho and Eastern Washington. Despite an awful economy, a major stepping stone to success was a will- ingness to take advice from man- ufacturers and general contractors in order to become experts in their field. "Two things contributed to our success," says Brenda Blood, presi- dent of PSG. "First, we were able to find a niche, in providing turn-key installations of perimeter security products, and we became passion- ate as a company to make PSG the experts in our product lines. Second, we developed a training plan to train staff to become experts in iron fabri- cation, concrete work, excavation and electrical systems, allowing for us to provide the needed turn-key installa- tion of projects. "We used to steer away from a project of $2 million — now we look for them," Blood continues. "We took on some large projects for the size of our small company in 2011 and 2012, and we made it the company's focus to use these projects as a company stepping stone. It allowed us the con- fidence to bid and obtain even larger projects in 2013." Growth is a hallmark of PSG. Founded in 2008, the company enjoyed a massive boost in gross revenue in 2013, with 219-percent growth over 2012. It was ranked #22 in the Fast50 last year. PSG worked on its internal culture of training and continued to expand through sys- tematic steps. "We didn't have such a large leap in terms of one year to another. We have been setting this in motion for several years," Blood says. Handling the Growth For PSG, growth was studied. "We identified a niche and pursued turn- key perimeter security projects in the public and private sector," says Donnie Murrell, operations/development. "Our key vendors played a major role in providing the support and educa- tion for their products, which allowed us to go after large projects. PSG also increased their bonding capabilities through a strong balance sheet." In the meantime, PSG quadrupled its employee count to 63. If there is a secret to retaining good employees, 38 www.SecurityInfoWatch.com | SD&I | March 2014 Perimeter Security Group's Brenda Blood wouldn't let housing market woes slow her down Growth Despite Adversity By Curt Harler F SD&I Fast50 Rank #2 Perimeter Security Group president Brenda Blood has grown PSG from a spin-off residen- tial gate automation company into a perim- eter security specialist for federal, municipal and private projects. SDI_38-41_0314 Fast50 PSG.indd 38 3/5/14 1:35 PM

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